Inbound Marketing and Sales blog

The Denamico Blog

Content marketing, lead generation, and business growth advice from marketing and sales professionals in the trenches.

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Inbound Marketing & Sales | HubSpot

10 Key Lead Generation Terms

By: Adam Stewart
July 25th, 2017

Have you ever sat around with a group of inbound marketers and felt a bit lost in the conversation? All the cryptic lingo can make your head hurt. Even if you’re somewhat familiar with marketing and lead generation, you’ve probably heard a slew of unfamiliar terms that explain different strategies, best practices, reporting metrics, and more! What does it all mean?

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Company Culture

Employee Spotlight: Mark Rolseth, Video Content Specialist [Video]

By: Adam Stewart
July 20th, 2017

As the resident Video Content Specialist here at Denamico, Mark Rolseth is probably sick of hearing us ask, "Oh, are we rolling?" But true to his patient demeanor, he takes our questions in stride and crafts impressive videos for Denamico and our clients. 

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How to Pitch Content Marketing

Learn how to pitch content marketing to your boss.

This eBook will help you communicate the ROI of content marketing so that you can get buy-in from your executive team. Subscribe to the blog to access your free copy!

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HubSpot

The Top 10 HubSpot CRM Mistakes to Avoid

By: Ashley Perron
July 18th, 2017

The HubSpot CRM is a valuable tool that can help keep your teams organized and increase productivity, all while aligning your sales and marketing teams. But, with a powerful tool can come some complexity, and in order to get the most out of your CRM, it’s important to spend the time and follow best practices while building and maintaining it.

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Social Media

Social Media Etiquette All Brands Should Follow [Video]

By: Kayla Fullington
July 14th, 2017

Whether one realizes it or not, many common activities involve some form of etiquette. Hopping on the city bus? You follow bus etiquette. Using your phone? You practice cell phone etiquette. At the grocery store? Yup, you guessed it. And, it’s no different when it comes to social media— especially for businesses.

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Video Marketing

Soapbox vs ViewedIt: Which Extension is Best at Screen Capture and Webcam Video?

By: Annika Greenberg
July 11th, 2017

Browser extensions such as Soapbox and ViewedIt were created to help engage viewers by using a mixture of screencap and webcam video to spice up communications and make more sense out of explainer videos and presentations. But which free extension is better for you?

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