Many businesses are jumping into video as part of their inbound marketing efforts. However, getting started with the medium can be challenging. That's exactly why we assembled some very talented video strategists and creators during the latest Twin Cities HubSpot User Group (TCHUG) meetup.
Our first-ever DenamiCON defied expectations: from the keynote address by a former skeptic of inbound marketing to the plucky panelists, peppered with provocative attendee questions.
This eBook will help you communicate the ROI of content marketing so that you can get buy-in from your executive team. Subscribe to the blog to access your free copy!
We've been blogging and vlogging quite a bit about video marketing lately. And for good reason. Video is changing how we reach new prospects, convert traffic into leads on our websites, close sales, cover customer service issues, and delight our brand advocates.
Social selling isn't magic, according to HubSpot's Social Media Marketing Manager, Chelsea Hunersen. Really, it should be a part of your regular sales strategy, she stated during her presentation for the Twin Cities HubSpot User Group gathering yesterday.
As you plan for the year, quarter, or month, it's time to determine your SMART marketing goals. SMART is a methodology that helps you establish concrete and achievable goals. SMART stands for Specific, Measurable, Attainable, Relevant, and Time-Bound. Let's roll through each characteristic for a better understanding of how to develop SMART marketing goals.