You may have heard of digital “Stories” on social media platforms, but what are they and how can they be leveraged to promote your business? With trendsetting brands embracing this new marketing tool, make sure you join the pack while the playing field is still relatively uncrowded.
Finding time to fit in marketing efforts for your small to medium business can be tough. At the end of the day, you may not feel like you have time for marketing, so when you find the right time, what's the best way to use it?
Your website is full of content, whether your consumer or search engines recognize it. Optimizing content throughout your site is crucial for the success of your business. If you’re ready to do a content audit, you should think about splitting it into two sections, SEO and content marketing.
Your website is either answering your prospects questions or turning them away. Marcus Sheridan shared how to resolve their concerns online.