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How to Measure Brand Awareness: 5 Winning Metrics

Posted on August 11, 2016 by Lindsey Graff | Social Media, Inbound Marketing & Sales

Learn how to measure brand awareness using web traffic metrics, social media engagement data, video and document views, and more.

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Social Media Advocacy on LinkedIn & Facebook [SlideShare]

Posted on August 9, 2016 by Adam Stewart | Social Media

Let your employees leverage social media to grow your business. Check out this social media advocacy SlideShare to help them get started.

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Facebook Advertising: 4 Need-to-Know Tips for Boosting ROI

Posted on August 4, 2016 by Donna Arriaga | Social Media

To achieve a stronger ROI for your Facebook advertising investment, you’ll want to start using Facebook Ads Manager and Power Editor.

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Scared of Snapchat for Business?

Posted on August 2, 2016 by Brendon Dennewill | Social Media

Regardless of the frivolity associated with the social media platform, Snapchat is here, and it's here to stay. Check out these insights from Digital Summit MPLS.

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The Microsoft-LinkedIn Deal: What it Means for Marketers

Posted on June 16, 2016 by Adam Stewart | Social Media, Marketing Automation

Good, bad, or otherwise, the news is actually positive for marketers. Read why Microsoft's acquisition of LinkedIn is a pat on the back for marketers.

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