As the resident Video Content Specialist here at Denamico, Mark Rolseth is probably sick of hearing us ask, "Oh, are we rolling?" But true to his patient demeanor, he takes our questions in stride and crafts impressive videos for Denamico and our clients.
Inbound marketing is all about generating new leads for your business online, right? Well, not entirely. The inbound methodology also includes delighting and retaining existing customers.
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Many businesses are jumping into video as part of their inbound marketing efforts. However, getting started with the medium can be challenging. That's exactly why we assembled some very talented video strategists and creators during the latest Twin Cities HubSpot User Group (TCHUG) meetup.
We've been blogging and vlogging quite a bit about video marketing lately. And for good reason. Video is changing how we reach new prospects, convert traffic into leads on our websites, close sales, cover customer service issues, and delight our brand advocates.
Today's a special birthday celebration for one of our recent hires, Allison Perry! So we made her get on camera. Allison is a Digital Designer. Basically, she says, "she makes things pretty." Based on the work she cranks out for our clients, we know there's more to it than that. Whether she's designing a website, optimizing landing pages, or developing infographics, Allison brings a structured approach to the process. But she'd readily throw that structured nature to the wind if she had the chance to skydive. Get to know a bit more about Allison and Denamico in the video below.