Inbound Marketing and Sales blog

The Denamico Blog

Content marketing, lead generation, and business growth advice from marketing and sales professionals in the trenches.

Blog Feature

Company Culture

Denamico Employee Spotlight: Anna Pollock, Executive Assistant [Video]

By: Adam Stewart
April 20th, 2017

Meet Anna Pollock, Executive Assistant – another new member of the Denamico team! Originally from southern Minnesota, Anna stepped into the limelight of Los Angeles (rubbing elbows with the likes of Beyoncé) while working for the GRAMMYs after graduating from McNally Smith College of Music. She holds a black belt in multitasking – ready to pounce on any need around the office and also lends a hand in event planning for the team. Basically, she keeps all of our ducks in a row. Plus, it's been said that she has a pretty awesome Shakira impression that we're still waiting to witness. Get to know a bit more about Anna and Denamico in the video below.

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Blog Feature

Inbound Marketing & Sales

Two New Panelists Announced for DenamiCON

By: Brendon Dennewill
April 18th, 2017

We're overjoyed to announce two panelists for the first DenamiCON event, which will be held May 16, 2017 at Surly Brewing Co. in Minneapolis. Registration to attend is limited, so secure your seat to hear Don Smithmier, CEO & Co-Founder of GoKart Labs, and Jill Konrath, International Speaker & Bestselling Author, share their thought leadership on business, marketing, and sales.

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How to Pitch Content Marketing

Learn how to pitch content marketing to your boss.

This eBook will help you communicate the ROI of content marketing so that you can get buy-in from your executive team. Subscribe to the blog to access your free copy!

Blog Feature

Video Marketing

Is My Camera Good Enough to Use for Video?

By: Mark Rolseth
April 13th, 2017

The decision to keep video production in-house demands resourcefulness from you and your team. If you only have cell phones and point-and-shoot options at your disposal, that shouldn't limit your ability to share some company-culture moments on social media, document meetings for internal use, or showcase basic customer testimonials.

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Blog Feature

Inbound Marketing & Sales

DenamiCON: The Journey to Inbound Success

By: Brendon Dennewill
April 11th, 2017

We are excited to announce DenamiCON, the Minnesota Conference on Inbound Growth. The event, sponsored by Denamico and MentorMate, will be held at Surly Brewing Co. in Minneapolis on Tuesday, May 16, 2017, from 3-6 p.m. Registration is available by visiting denamicon.com.

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Blog Feature

Social Media | Company Culture

3 Reasons Company Culture Posts Rock on Social [Video]

By: Kayla Fullington
April 6th, 2017

Ask any CEO, office manager, or new hire if they believe company culture is important. I can guarantee that 9 times out of 10, they’ll be quick to respond with a blatant YES. Why? Because company culture is what drives us to get out of bed, get in our car, and drive to work every day. Without a strong sense of culture at the workplace, employees won’t be happy, and we all know that happy employees equate to better customer service, better products, and of course, a better company to stick with in the long-run. In other words, great company culture leads to “customer-centric” results.

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Blog Feature

Video Marketing

Use Video to Tell Your Brand's Story [BMA Event]

By: Adam Stewart
April 4th, 2017

For the panelists at today's Business Marketing Association (BMA) Minnesota event, Using Video to Tell Your Brand's Story From Every Angle, video is part passion, part art, part science, and part "jumping in."

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Blog Feature

Video Marketing | Content Marketing | Strategy

5 Questions to Ask Before Creating a Video [Video]

By: Kayla Fullington
March 30th, 2017

Video content is everywhere these days. And your business is brainstorming new video topics on the fly. Rather than chasing every new idea with video, take a step back to analyze if the medium is really the right fit for your project's goals. A quick gut-check will help you save time and money!  

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Video Marketing | Marketing Automation

How to Nurture Leads With Video and Marketing Automation [SlideShare]

By: Adam Stewart
March 28th, 2017

Marketing automation has been around for years, and video has been around even longer. But using these two tools together is uncharted territory for many businesses.

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Blog Feature

Company Culture

Denamico Employee Spotlight: Amy Weaver, Marketing Automation Manager [Video]

By: Adam Stewart
March 24th, 2017

Meet Amy Weaver, our Marketing Automation Manager. Originally from Athens, Georgia, Amy is one of those marketers who "geeks out on HubSpot and tech." She focuses on optimizing lead generation for websites, landing pages, and email workflows. With a background in the software as a service (SaaS) industry, Amy understands the challenges and opportunities of early-stage businesses.  That, and she can whistle.  Get to know a bit more about Amy and Denamico in the video below.

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