Inbound Marketing and Sales blog

The Denamico Blog

Content marketing, lead generation, and business growth advice from marketing and sales professionals in the trenches.

Blog Feature

Company Culture

Denamico Employee Spotlight: Anna Pollock, Executive Assistant [Video]

By: Adam Stewart
April 20th, 2017

Meet Anna Pollock, Executive Assistant – another new member of the Denamico team! Originally from southern Minnesota, Anna stepped into the limelight of Los Angeles (rubbing elbows with the likes of Beyoncé) while working for the GRAMMYs after graduating from McNally Smith College of Music. She holds a black belt in multitasking – ready to pounce on any need around the office and also lends a hand in event planning for the team. Basically, she keeps all of our ducks in a row. Plus, it's been said that she has a pretty awesome Shakira impression that we're still waiting to witness. Get to know a bit more about Anna and Denamico in the video below.

Read More

Share

Blog Feature

Social Media | Company Culture

3 Reasons Company Culture Posts Rock on Social [Video]

By: Kayla Fullington
April 6th, 2017

Ask any CEO, office manager, or new hire if they believe company culture is important. I can guarantee that 9 times out of 10, they’ll be quick to respond with a blatant YES. Why? Because company culture is what drives us to get out of bed, get in our car, and drive to work every day. Without a strong sense of culture at the workplace, employees won’t be happy, and we all know that happy employees equate to better customer service, better products, and of course, a better company to stick with in the long-run. In other words, great company culture leads to “customer-centric” results.

Read More

Share

How to Pitch Content Marketing

Learn how to pitch content marketing to your boss.

This eBook will help you communicate the ROI of content marketing so that you can get buy-in from your executive team. Subscribe to the blog to access your free copy!

Blog Feature

Company Culture

Denamico Employee Spotlight: Amy Weaver, Marketing Automation Manager [Video]

By: Adam Stewart
March 24th, 2017

Meet Amy Weaver, our Marketing Automation Manager. Originally from Athens, Georgia, Amy is one of those marketers who "geeks out on HubSpot and tech." She focuses on optimizing lead generation for websites, landing pages, and email workflows. With a background in the software as a service (SaaS) industry, Amy understands the challenges and opportunities of early-stage businesses.  That, and she can whistle.  Get to know a bit more about Amy and Denamico in the video below.

Read More

Share

Blog Feature

Company Culture

Denamico Employee Spotlight: Kayla Fullington, Social Media Specialist [Video]

By: Adam Stewart
March 3rd, 2017

Meet Kayla Fullington, one of our recent hires from the Minneapolis marketing scene. She's stepping into the role of Social Media Specialist here at Denamico, and also brings extensive SEO knowledge to the table. Kayla is a self-proclaimed "dill pickle freak," and swears by the combination of pickles and cheese. Originally from Wisconsin, Kayla is looking forward to working and living in Minneapolis. She enjoys helping clients understand how to leverage social media to further their brands and to increase business. Get to know a bit more about Kayla and Denamico in the video below.

Read More

Share

Blog Feature

Company Culture

Denamico Employee Spotlight: Ashley Perron, Marketing Automation Specialist

By: Adam Stewart
February 23rd, 2017

Meet Ashley Perron, one of our recent hires from the Minneapolis marketing scene. She's stepping into the role of Marketing Automation Specialist here at Denamico, and given her marketing and HubSpot experience, she's already hit the ground running. Ashley is a passionate traveler, with a wide range of stamps in her passport. Upcoming travel plans include ripping around Portugal this spring. Learning from her bumpy adventures in Germany, Austria, and Switzerland, she'll avoid riding on top of her luggage in the passenger section of trains that bend with curves in the track.  Get to know a bit more about Ashley and Denamico in the Q & A below.

Read More

Share

Blog Feature

Video Marketing | Company Culture

A Holiday Message from Denamico [Video]

By: Brendon Dennewill
December 13th, 2016

Holiday Video Strategy The following is a behind-the-scenes look of what actually goes into planning a holiday video message, from your inbound marketing and sales friends at Denamico! 

Read More

Share

Blog Feature

Content Marketing | Company Culture

10 Easy Business Blog Posts for December

By: Adam Stewart
December 6th, 2016

Blogging can be a slog in December, especially for B2Bs that don’t necessarily have the same holiday specials or campaigns as B2C businesses during the shopping frenzy. That being said, should you take a writing hiatus for the month? From an audience perspective, we wouldn’t recommend it. If you’ve been blogging regularly throughout the year, your audience expects the same frequency of posts, even during the holidays.

Read More

Share

Blog Feature

Social Media | Company Culture | Online Reputation Mgmt.

Is It Okay to Ask Employees to Use Their Personal LinkedIn for Business Promotion?

By: Donna Arriaga
June 9th, 2016

These days, employee brand advocacy programs are getting a lot of attention – and for good reason. When your staff members share, create and engage with your brand across their social media channels, it exponentially increases your brand’s reach. In fact, when employees share something – anything – with their social networks, each one reaches 20 times more people than a typical brand sharing with the same number of followers. But employee brand advocates offer something even more valuable than reach. Employees are powerful forces for building your brand’s trust and credibility. Put simply, members of the general public trust everyday people like themselves a lot more than they trust businesses and CEOs. A recent study by Edelman on trust and employee engagement found that employees are the most credible voices on multiple topics, including innovation, business practices, integrity and the company’s work environment.

Read More

Share

Blog Feature

Company Culture | HubSpot | Website Design

A Holiday Message From Denamico

By: Brendon Dennewill
December 23rd, 2015

As the New Year is upon us, we find ourselves reflecting on the past year and those who have helped us shape our agency. To our clients and connections, we thank you for your business and continued support. Our successes together have allowed our agency to grow in two ways: 1. We've been able to grow our team of talented individuals we rely on to provide excellent service. 2. We've been able to start offering several new services including website design and videography.  With a larger staff, we required a new office space to allow them the opportunity to work at their best and are excited and proud to be a part of the vibrant North Loop Neighborhood of Minneapolis.

Read More

Share