Inbound Marketing and Sales blog

The Denamico Blog

Content marketing, lead generation, and business growth advice from marketing and sales professionals in the trenches.

Ashley Perron

Blog Feature

Marketing Automation

Understanding the Mystery Behind Marketing Automation

By: Ashley Perron
March 2nd, 2017

What comes to mind when you think of marketing automation? Is it robots, complex software, or inboxes filled with spammy, impersonal emails? Whatever images may flood your mind, “marketing automation” continues to be a frequently searched term among business and marketing professionals.

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