Building a strong customer base is critical for companies in the Technology and SaaS industry. But do you know how much your business is spending to achieve new customers?
As your 24/7 salesperson, your website has the potential to churn out plenty of leads. However, if your website lacks video content, it may not be working hard enough for you. To help you gain more website leads with video, here are a few best practices from our video marketing series.
If you’re looking to close more sales, incorporating video into your sales and marketing strategy is a highly effective way to reach your goals. Here are a few tips from our video marketing series.
Holiday Video Strategy
The following is a behind-the-scenes look of what actually goes into planning a holiday video message, from your inbound marketing and sales friends at Denamico!
In my experience, HubSpot continues to focus on three major themes at INBOUND each and every year. INBOUND16, held last week, was no exception.
As business leaders, sales professionals, and marketers, we should all be doing the following:
- Focus on PEOPLE. And not only your prospects and customers. To achieve success, you also need to invest in yourself and your employees.
- Focus on GROWTH. Find new ways for your teams to achieve growth for your business. Strategy, leadership, and a keen eye on trends will foster success.
- Focus on AUTOMATION. Sales and marketing teams now have the power to leverage innovative technologies to reach more people, qualify more leads, close more deals, and report on the process in less time. Streamline the process using automation.
The following list includes notes from our INBOUND16 attendees.