Stories drive revenue (not AI)
Stories are our most powerful tool.
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Sophie Schaffran
Sophie Scaffran is the Marketing Director at Denamico. With more than a decade of experience spanning marketing strategy, paid media, automation, and digital content, Sophie has led teams through growth, transformation, and innovation in industries ranging from healthcare to e-commerce. She is passionate about building confident, high-performing teams and leveraging data-driven marketing to drive revenue growth.
How to Make Confident CRM Decisions Through Uncertainty
"What becomes more difficult when there's a lot of unpredictability in the world is making...
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Feeling the Q4 tension? Here's how to handle it.
We’re halfway through October and I’m already counting down to the end of the year. (10 weeks in...
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Focus beats features (4 steps to find yours)
"How do we not get left behind?"
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Think you're missing something? (Think again)
“You have what you need.”
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3 big shifts from HubSpot INBOUND | Fall Spotlight Releases
Marketing isn’t working like it used to. Sales cycles are slowing. Leaders are making decisions...
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3 (fixable) reasons your CRM isn't working...
When I first joined Denamico, I had never heard of change management. I didn’t fully understand why...
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What’s Not Changing (And Why That’s Your Competitive Advantage)
As I reflected on Q2 and planned our upcoming marketing initiatives, I felt like we had...
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